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Activate your commerce data

Proclivity rapidly collects and scores your website, in-store, merchandise, and consumer data to compute the expected ROI of each impression so you can identify the ads that will drive conversions and sales. Read more

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Enable smarter media buying

Knowing the projected sales and ROI of each impression, Proclivity allows you to out-compete the market and selectively buy the best-performing ads at the right price across leading publishers. Read more

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Get greater access to the best ads

Buying the right ads is key to driving performance. With Proclivity you pay optimal prices for the ads that will drive sales which gets you preferred access to the most selective inventory with the top publishers. Read more.